Real Estate Pricing Evaluation
Sunday Jul 23rd, 2017Share
Darren Dunlop Sales Representative
The diagram below shows the segment of prospective purchasers who are likely to see your
property based upon the relationship of its asking price to its fair market value.
Asking Price in Relation To Fair Market Value % of Prospective
Purchasers who will view property
Fair Market Value 60%
These percentages are based upon a study conducted by a national marketing organization
If you want to have a cushion for negotiation, you must still have people to negotiate with. If
you over price your property, it is not likely to be shown. If your property is being shown, but
not sold, maybe it is being used to make other listings more attractive.